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AmplifyBot

Technology partner · Brisbane, Australia

We build the technology behind growing businesses

Custom websites, search visibility, automation and AI — built properly, then improved every month as your business changes. We do not hand over a website and disappear.

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Working with trades, professional services, health, education, retail and e-commerce — and anyone growing into new services or markets.

  • Get found

    In search, and in the AI assistants people now ask first.

  • Respond faster

    Enquiries answered instantly, qualified before they reach you.

  • Do less admin

    The work that repeats every week handed to automation.

  • Keep improving

    Changes every month based on what the numbers show.

The difference

Most agencies stop at launch. That is where the value actually starts.

A website that never changes starts losing ground the day it goes live. Your services shift, competitors move, search changes, and the site stays frozen.

Traditional web development

  • Build
  • Launch
  • Handover
  • Leave

You are left maintaining something you did not build, in a system you were never meant to operate.

AmplifyBot

  • Understand
  • Build
  • Launch
  • Measure
  • Improve
  • Automate
  • Evolve

We stay involved. As the business changes, the website changes with it.

Not sure where you stand?

Nine quick questions about your website

The same ones we would ask on a first call. Two minutes, and no email needed to see the result.

Take the check

The alternative

Everything here is work you would otherwise hire for

Not IT support — a digital team. Someone to build it, someone to make it visible, someone to automate it. Very few growing businesses can justify all three.

Hire the team

A developer, someone who owns search, and someone who can build automation and AI — plus super, leave, and the months spent recruiting them.

Most growing businesses cannot justify one of those roles, let alone three.

Use four suppliers

A web agency, an SEO agency, an AI vendor, and whoever ends up owning the automation nobody quite agreed to.

Four invoices, four opinions, and nobody accountable when the numbers do not move.

Work with AmplifyBot

One team that builds the website, owns the search, wires the automation, and reports on all three together.

One number each month, and one person to ask when something is not working.

What we do

The work of a team, from one accountable partner

Development, search, automation, and AI are treated as one system rather than separate suppliers who never speak to each other.

Websites and web apps

A site built around how your business actually wins work.

Built from scratch rather than assembled from plugins, so it stays fast, stays secure, and is straightforward to change as your services change.

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Getting found on Google

Get found by the customers worth having.

The groundwork and the pages themselves, aimed at the searches that turn into real enquiries rather than the ones that only look good in a report.

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Getting found in ChatGPT and AI search

Show up when people ask AI instead of Google.

More buyers now start by asking an assistant. We make sure it describes your business accurately, and names you when someone asks who they should call.

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AI assistants and chatbots

Answer enquiries instantly, in your own voice.

An assistant that knows your actual services and the questions your customers really ask — not a generic bot bolted onto the side of your site.

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Automation

Stop retyping the same things every week.

Enquiries, follow-ups, quoting steps and internal admin wired together so the repetitive parts of the week run themselves.

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Knowing what is working

Know what is actually bringing in the good business.

Tracking set up to answer commercial questions rather than to fill a dashboard, reviewed with you, and turned into the next round of changes.

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How it works

Understand, build, then keep going

The first engagement gets the website right. The subscription keeps it moving.

  1. 01

    Understand

    What the business sells, which jobs are worth the most, who you want more of, and where the current setup is losing them.

  2. 02

    Build

    A website designed around that positioning — structure, content, and technology chosen to support how you actually win work.

  3. 03

    Launch

    Migration, deployment, search foundations, and analytics in place from day one rather than added later.

  4. 04

    Measure

    Watch what real visitors do, where enquiries come from, and which pages convert the customers you want.

  5. 05

    Improve

    Regular changes based on what the numbers show — new pages, better conversion, stronger search positions.

  6. 06

    Automate and evolve

    Repetitive work handed to automation and AI, and the website extended as the business moves into new services or markets.

Selected work

Platforms built to do a commercial job

Renovations and home extensions · Brisbane

All Hands On

Repositioning a Brisbane renovation business toward larger projects, with a website built to win them.

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Technical education platform

BytExplorer.dev

A custom online learning platform — proof that AmplifyBot builds software products, not just business websites.

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Launch is the beginning, not the end

Tell us where the business is heading. We will tell you what the technology needs to do to get you there.

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